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10 January, 2023

ICONS: Vivienne Westwood and her passion for BRIDAL GOWNS

Vivienne Westwood dies at the age of 81. Since she brought provocative Punk Style to High Fashion, we want to remember her best bridal designs. Known for her unconventional designs and punk rock edge, Vivienne Westwood created wedding gowns for the bride who craves something different. From dramatic...

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15 March, 2022

Patti Smith: the punk poet

Her combative attitude throughout the 70s and 80s sounded like the rhythm of her underground music...

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24 January, 2022

Manfred Thierry Mugler, the iconic designer of the 80’s, has died

Manfred Thierry Mugler, the iconic designer of the 80's, has died...

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06 October, 2021

‘Sex and the City’ Wedding Edition

Discover the 5 wedding dresses seen in 'Sex and the City'...

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07 September, 2021

Farewell to Jean-Paul Belmond: the greatest star of the Nouvelle Vague

Italian actor who became famous in France, Jean-Paul Belmondo, passed away on September 6 at the age of 88. Known for his roles in the Nouvelle Vague films and his maturity in thriller and action, Belmondo set a precedent in the golden age of French cinema in the 1950s....

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03 September, 2021

Mermaid Dress: history and inspiration

Discover the history and the transformation of the Mermaid Silhouette throughout the 20th century....

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16 July, 2021

ANTIBRIDES: the movement that challenges tradition

Breaking with the mainstream and departing from the norms that throughout history have accompanied the concept of 'bride': this is what defines this new movement baptized as the 'antibride'. Princess silhouette dresses, infinite veils, pure white designs… have been the feminine uniform par excellence at...

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10 May, 2021

ICONS: William Morris “Father of Arts & Crafts”

Discover the individuals that, like William Morris, have shaped the Firm’s creative director and designer’s aesthetics, philosophy and work in the series ICONS....

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18 March, 2021

The day Tunisia caught Paul Klee: A story by Herdes Magazine following The Tunisian Wonders editorial featuring Yolancris FW20

The relationship between Tunisia and Paul Klee, the surrealist and expressionist painter creator of the Bauhaus colour theory....

Paul Poiret and his wife Denise at a party on june 24

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12 February, 2021

ICONS: Paul Poiret “Change of paradigm: from Belle Époque to modernity”

Discover the individuals that, like Paul Poiret, have shaped the Firm’s creative director aesthetics, philosophy and work in the series ICONS....

She 2023 | Lookbook

Origin 2022 | Lookbook

Touch 2021 | Lookbook

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Enjoy our universe

ICONS: Vivienne Westwood and her passion for BRIDAL GOWNS

Patti Smith: the punk poet

Manfred Thierry Mugler, the iconic designer of the 80’s, has died

‘Sex and the City’ Wedding Edition

Farewell to Jean-Paul Belmond: the greatest star of the Nouvelle Vague

Mermaid Dress: history and inspiration

ANTIBRIDES: the movement that challenges tradition

ICONS: William Morris “Father of Arts & Crafts”

The day Tunisia caught Paul Klee: A story by Herdes Magazine following The Tunisian Wonders editorial featuring Yolancris FW20

ICONS: Paul Poiret “Change of paradigm: from Belle Époque to modernity”

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